Weinig appoints Fortitude Communications

The WEINIG Group is one of the world’s largest manufacturers of machines and systems for processing solid wood and derived timber products. Fortitude Communications will represent the UK arm of the German machinery business, which includes the brands Weinig, Holz-Her and Essetre. 

It appointed Fortitude as its retained agency following a competitive tender process. Award winning Fortitude will devise and deliver an integrated service with a strong focus on trade press, social media and video production.

Rounded service

Malcolm Cuthbertson, managing director at Weinig said: ​“We’re proud to be market leaders in the wood machinery manufacturing industry with our reputation based on maintaining exceptional standards and continuous innovation. 

“We have exciting plans for 2025 and needed an agency to ensure we maintain our market position and support our vision for continued growth in our key markets. 

“Fortitude is an excellent fit for us to take our communications forward and enhance our profile. The agency is nimble, excel at storytelling and deliver a rounded communications service.” 

Exceptional brand

Greig Box Turnbull, founder of Fortitude, said: ​“Weinig is an exceptional brand that is innovative and highly respected and we’re proud to represent the business. 

“It has a strong heritage, first-class standards and provides market marketing leading machinery for the UK wood processing sector manufacturing market and we’re looking forward to partnering with the team for years to come.” 

Fortitude was founded by Greig Box Turnbull, who is a former Oxford United managing director and Daily Mirror journalist. Based on Oxford Business Park it has clients across a range of sectors including corporate, transport, sustainability, hospitality, charity and sport. 

Based on Abingdon Business Park in Oxfordshire, Weinig UK is part of the worldwide WEINIG Group, synonymous for providing solutions and the latest in technology to solid timber processors. Weinig UK provides UK and Ireland sales and service solutions via an experienced work force. 

Get in touch

If you would like to have a chat about how Fortitude could help your business please get in touch here.